Tesco Clothing Online 1st with Virtual 3D Fitting Room

After losing 6 and a half stone and dropping some 6 dress sizes I still find picking up the perfect size in clothes something of a nightmare…especially on-line. I have no idea how the clothes will look, whether the size I am choosing matches my measurements and yet I hide in the security of ordering this way because I still (and think I always will) HATE communal changing rooms.

 

I therefore welcome Tesco clothing’s initiative to try a new and innovative virtual fitting room service.

 

Tesco clothing is helping customers find the perfect size and fit when they shop for clothes on-line with the innovative F &F virtual fitting room service. Tesco is the first retailer to use the technology, which is now on its Facebook page clothingattesco. Customers can create 3D digital versions of themselves from a photograph uploaded on to a virtual fitting room page.

 

Customers simply upload 2 photos, or if preferred, enter their body measurements and also a photo of their face. In just a few minutes the F & F fitting room creates your very own virtual body, to look exactly like you and then suggest sizes bases on the details submitted.

 

Customers will be able to choose from a selection of 50 new season items, and a further 10 garments will be added each week during the trial. If customers like what they try on, they can add to the basket and purchase at the Tesco clothing website.

 

The virtual fitting room also gives customers the opportunity to try out various hairstyles to create different looks and even the option to share their favourite outfits with selected friends on Facebook for feedback.

 

I’m definitely going to give this one a go… I like the look of some of the new Spring fashion items and have been wondering about going back to having a fringe!

 

CAROL